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March 17, 2017


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Thanks for this video David. I think that marketers and brands are still yet to fully grasp what exactly makes some content 'go viral'. I think this video does a good job of explaining how not only 'Memes' but great content is able to leverage on our 'emotional hot spots' to encourage us to spread content and help it go viral. The analogy with germs is on point! Thanks again. Cheers.

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